Thank you for joining us today at Emirates Stadium, the iconic home of Arsenal FC. We’re excited to bring you a day filled with insightful discussions, networking opportunities, and valuable updates from top industry experts.
Use this page to stay updated with the agenda and key moments throughout the day. Let’s make this a memorable and impactful experience together!
Co-founder and CEO of TruCrowd
SPEAKER
Daniel Gianmarco Krizan is the Co-founder and CEO of TruCrowd, a spinoff from global biometrics leader Innovatrics. With over a decade of experience as a football player and coach, Daniel has merged his sports background with biometrics expertise to create innovative solutions for football clubs. His Face Tickets and Face Payments technologies enhance ticketing and payments by allowing fans to access venues and make purchases with facial recognition, boosting security and personalising fan experiences.
Professor of Sports Economics
SPEAKER
Dominik Schreyer is an Apl. Professor of Sports Economics at WHU – Otto Beisheim School of Management in Düsseldorf, Germany, and Co-Director of the Center for Sports and Management. His research focuses on the intersection of sports, economics, and psychology, particularly spectator behaviour, such as no-show behaviour in football. With over 40 publications in peer-reviewed journals and extensive consulting experience with professional football clubs, Dominik brings both academic and practical expertise.
CEO, TicketCo & Host of Don't Forget Your Tickets Podcast
HOST
Carl-Erik Michalsen Moberg began his career in ticketing at 16, selling tickets to house parties. After earning a Bachelor's degree in Marketing and a Master's in Economics for Decision Makers from BI Norwegian Business School, he founded TicketCo. Under his leadership, TicketCo has become Norway's leading ticketing platform and a challenger in markets like the UK. Carl-Erik also hosts the podcast Don’t Forget Your Tickets (formerly TicketingPodcast.com).
CTO, TicketCo
SPEAKER
CEO of Millwall FC
SPEAKER
Steve Kavanagh served as CEO of Millwall Football Club from 2016 to 2024, driving operational and financial growth while maintaining Championship stability. Previously, he was CEO of Southend United, where he played a key role in stabilising the club's finances. With over two decades in football leadership, Steve has held senior roles at Charlton Athletic and served as a Non-Executive Director of the EFL, recognised for his expertise in strategic leadership and growth.
CEO at Brighton & Hove Albion FC
SPEAKER
Group CEO of Watchstone Group plc
SPEAKER
Stefan Borson, Group CEO of Watchstone Group plc, is a leading expert in football finance and litigation. A former advisor to Manchester City FC and a qualified lawyer, Stefan brings vast experience in corporate restructuring and investment banking, with clients like Manchester City, JD Sports, and Virgin Mobile. A talkSPORT regular, he offers deep insights into football business and finance.
Founder of Fortitude Communications
MODERATOR Greig Box Turnbull is the founder of Fortitude Communications, an award-winning PR and marketing agency. With extensive senior-level experience in media, PR, business, and sport, Greig is a former Managing Director of Oxford United Football Club, where he achieved record season ticket sales and commercial revenue. He has also been a Managing Partner at Dragon, a strategic communications consultancy, and a journalist for the Daily Mirror. Currently, he serves as a Non-Executive Director of Oxford City Football Club.
Journalist, photographer, videographer, and presenter
MODERATOR
Thom Airs is a journalist turned photographer, videographer, and presenter. He began his career in newspaper journalism before transitioning to magazines, where he became a title editor and launched a print and online brand for Bauer Media. Thom has hosted a long-running weekly radio show on talkSPORT2 and continues to present live events and a podcast, showcasing his versatility across media platforms.
Head of Ticketing, All England Lawn Tennis Club (AELTC)
MODERATOR
Preyan De Silva is Head of Ticketing at the All England Lawn Tennis Club (AELTC), leading projects like Wimbledon's digital ticketing evolution and in-housing of the Guest Services Centre. With 14 years in ticketing and guest experience, plus a background in cricket and finance, he brings unique expertise to audience growth and strategic sales.
The Athletic
MODERATOR
Adam Leventhal joined The Athletic in July 2019 after nearly 30 years as a TV presenter and broadcaster at Sky Sports News. Since then, he has won multiple awards for his journalism, including the SJA Audio Documentary Award in 2022 and 2023, and the FWA European Sports Writer of the Year in 2024. Adam covers both global and domestic stories and hosts online features and podcasts, continuing to make an impact in the sports media industry.
GirlsontheBall is a digital media platform founded by Sophie Downey and Rachel O’Sullivan, dedicated to women’s football. With 12+ years of experience and over 1,000 games covered, they’ve collaborated with brands like Nike, The Guardian, and UEFA. Known for award-winning reporting, GOTB covers top leagues in the UK, Ireland, and international tournaments through articles, photography, podcasts, and social media. Their new podcast, Extra-Time with GirlsontheBall, offers weekly insights into the women’s game.
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CTO, Urban Zoo
SPEAKER
Martin Dunford is the CTO of Urban Zoo, whose Gamechanger platform powers digital solutions for over 65 football clubs, federations, and rights holders in the UK. With 15+ years of experience in digital technology, Martin is a leading expert in ticketing integrations, offering technological counsel to Premier League clubs and major sporting venues.
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Sales Manager, HID
SPEAKER
Kevin Dixon, EMEA Sales Manager for HID Global, brings over 20 years of sports industry expertise. A former pro footballer turned business leader, Kevin has worked with top organisations, delivering access control solutions for events like the Ryder Cup, FIFA World Cup 2022, and UEFA competitions. He is a recognised expert in access control and the UK sports market.
Sales Developer Manager, TicketCo
MODERATOR
Alex Eagle, Sales Development Manager at TicketCo, brings extensive experience in football operations, with roles at the FA of Wales, Newport County AFC, and Swansea City FC. Known for his empathetic approach, Alex addresses the challenges clubs face, such as fragmented digital tools. Alex excels in addressing unique partner needs, delivering tailored solutions that drive growth and operational efficiency.
Chief Marketing Officer and Board Member
MODERATOR
Clare Kenny is a renowned marketer and strategist with expertise in sports and consumer business. She’s led international marketing for global brands like FIFA and Coca-Cola and was the first female Deputy General Secretary of the Asian Football Confederation. Clare consults on brand transformation, chairs Alive & Kicking, and joined TicketCo’s board in 2024.
Marketing Manager, Brann FC
Experienced Innovation Lead with a demonstrated history of working with marketing and communications in telecom and the food & beverages industry. Skilled in Public Relations, Information Services, Search Engine Optimization (SEO), Sales, HTML, Leadership, and Marketing. Strong product management professional with a Master focused in Economic History from Universitetet i Bergen (UiB).
Managing Director of Football Consulting at Octagon Worldwide
SPEAKER Phil Carling has been Managing Director of Football Consulting at Octagon Worldwide since 2001, where he has overseen major global partnerships and advised some of the biggest brands in sports. Previously, Phil served as Commercial Director at The FA, driving key sponsorship and commercial initiatives, and as Marketing Director at Arsenal Football Club. With over four decades of experience in sports and media, Phil has played a pivotal role in shaping the commercial landscape of football.
This conference is proudly hosted by TicketCo, in collaboration with Urban Zoo Gamechanger® and HID.
Urban Zoo enhances fan engagement with innovative solutions, HID ensures secure and seamless access control, and TicketCo provides state-of-the-art ticketing technology to elevate the overall event experience. Together, we are shaping the future sports.
