“The National League is excited to embark on a two-year journey with TicketCo. We are looking forward to introducing TicketCo to our member clubs, so they can see for themselves the tangible benefits they can receive from working with their state-of-the-art system.”
Mark Ives, The National League General Manager
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150,000 events helped |
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4,500 organisers registered |
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35 M+ items sold |
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£ 425 M+ processed |
Join the ranks of National League clubs who've already made the switch.
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1. A digital first customer journey that makes buying tickets easy
2. Google and Apple Wallet functionality
3. Season ticket renewal campaigns included, (with data transfer from your current system)
1. Offer subscriptions, and/or half and full season tickets
2. Upselling opportunities for physical season ticket cards, merchandise and F&B
3. Promote special offers with bundles, promo codes and discounts
1. Connect commercial partners and fans to increase ROI and brand awareness
2. Generate richer customer data to share with your partners
3. Create new digital sponsorship opportunities
1. Payments - contactless, Apple Pay and Google Pay for efficient sales
2. Lightning fast ticket scanning with our easy to use organiser app for iOS and Android
3. Integrations available for automated access control systems, Point Of Sales (Tills), Applications, CRM, and Marketing tools.
As the exclusive ticketing partner for The National League, TicketCo is sports-centric and built with user-friendliness in mind. You'll benefit from a range of features as well as a matchday sponsorship, all while enjoying priority support. Your Customer Success agent will be dedicated to helping you optimise your ticketing and retail operations from day one.
All National League clubs that sign up with us will get:
"Through our partnership with the National League, you’re assured competitive pricing. Forget upfront costs or hidden fees; our straightforward pricing model means you only pay for the transactions processed."
Odd Haaskjold - Chief Financial Officer, TicketCo
"TicketCo has significantly enhanced our ticketing operations. The system is easy to use, and we've seen a dramatic increase in online sales while reducing the need for cash handling. Their dependable system and quick payments, combined with exceptional after-sales support, make TicketCo ideal for any club looking to improve their ticketing solutions."
Jamie Griffiths - General Manager, Hereford FC
"At TicketCo, you're paired with a dedicated Customer Success agent who proactively ensures you're making the most of our platform. We're committed to providing the support you need precisely when you need it—sometimes even before you realize you do."
Jessica Goodfellow - Head of Customer Success, TicketCo
"The relationship we have had with TicketCo has been excellent from the start. They have been very supportive and very responsive to our needs and any requests we might have. Our online sales have improved significantly, which we feel is due in no small part to the easy purchasing experience on TicketCo."
Éanna Buckley - Chief Operating Officer/Club Secretary, Cork City FC
Scottish Premier League club Kilmarnock FC have tripled their merchandise sales through TicketCo’s smooth upselling features. You can achieve the same!
“We are now selling over 7,500 shirts yearly compared to 2,500 only a few years back. With scarfs, gloves, and a wide variety of products on top of that, the retail offering is now an important part of Killie’s revenue mix.”
Gregg McEwan, General Manager, Kilmarnock FC
How can sports clubs attract a young audience and convert them into fans without losing the fans they already have?
This was the question we asked James Smethurst (Marketing Manager at Caldy RFC) and Jamie Griffiths (General Manager at Hereford FC) on a webinar back in October 2023, and their answers touched upon both subscriptions, the matchday experience, data-driven insights, and staying ahead of the curve.
Football is all about competition on the pitch and collaboration off the pitch, and few collaborative efforts have a stronger positive impact on its participants than a unified ticketing and fan engagement venture.
When The National League partnered up with TicketCo, the role model was TicketCo’s well established and highly successful partnership with The Professional Norwegian Football League.
“Norwegian clubs are setting new standards for how fans experience football.”
Thomas Torjusen, Head of Media, Technology, and Chief Digital Officer at the Norwegian Professional Football League
“If you have any questions to The National League about our TicketCo partnership, please feel free to reach out to me.”
Nick Elliott, Partnerships Manager, The National League
Email: nick@thenationalleague.org.uk
