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Fleetwood Town FC has officially partnered with TicketCo to serve as the club’s new ticketing platform starting from the 2026/27 season. This strategic agreement highlights the club’s commitment to delivering a premium digital experience for supporters, with season ticket sales launching on 1st April 2026.
Fleetwood Town has chosen to transition as part of the club’s ambition to continually raise standards and deliver one of the most modern and fan-focused matchday experiences in the English Football League (EFL). As an ambitious club committed to innovation both on and off the pitch, Fleetwood has partnered with TicketCo to move beyond a traditional ticketing system and adopt a platform designed to place the fan journey at the heart of its digital strategy.
TicketCo will provide advanced technology that streamlines the ticket purchasing process while also giving the club deeper insights into its fan base through powerful data tools. This will enable Fleetwood Town to better understand and engage with supporters, creating more personalised and meaningful interactions throughout the season. The new platform also opens the door to a range of future innovations designed to enhance the fan experience, including flexible subscription models reinforcing the club’s commitment to delivering the best possible journey for its fans both online and on matchday.
This announcement brings Fleetwood Town into line with its sister club, Irish side Waterford FC. Both teams share the same ownership group and have chosen TicketCo, the fastest-growing sports ticketing platform across the United Kingdom and Ireland, to deliver the best fan journey for their supporters.
A more flexible and modern system
Fleetwood Town Chief Operating Officer Ryan Vaughan believes the move is an important step forward for the club and its supporters.
“We’re always looking for ways to improve the experience for our supporters, whether that’s at Highbury, online or at Poolfoot,” .
“There’s no change for the remainder of this season, and supporters don’t need to do anything differently right now.
“Looking ahead, this gives us a more flexible and modern system that reflects how fans now buy and manage their tickets, and will help us continue to strengthen our connection with the Cod Army.”
Clare Kenny, Chief Commercial Officer and Board Member at TicketCo, added: “It has been a pleasure working with Fleetwood Town throughout this process and we’re excited to begin this partnership ahead of the new season.
“With season ticket sales opening soon, we’re looking forward to welcoming Fleetwood supporters onto the platform and continuing to enhance the fan experience together.”
Further details on the new ticketing system and 2026/27 Onward Card sales will be confirmed in due course.
Click here for the partnership announcement at Fleetwood Town’s web page
